And if you’re using a chatbot, consider creating your conversations with a platform like Landbot. It makes the design process simple with a drag-and-drop interface, so there’s no need for coding. You can even submit message templates for WhatsApp’s approval from the Landbot app.6Person walking down the street wearing a jean jacket, black beanie, and backpack. They are looking at their phone and reading a WhatsApp marketing message.
Check your campaign’s performanceOnce you start sending marketing luxembourg whatsapp list messages, track your WhatsApp campaign performance to determine what’s working and where you can improve.Track metrics that are tied to your campaign’s goals. For example, you might measure the number of users reached for a lead generation message. Along with gauging your objective, monitor your WhatsApp campaign costs and revenue to show your campaign’s value.
Marketing teams often track these metrics to gauge their WhatsApp campaign goals and returns:People reachedQualified leadsCost per qualified leadConversionsIncrease in marketing databaseCost per conversionSalesROIWhatsApp only tracks a few basic metrics on it’s own. To really monitor your campaign’s performance you’ll need to leverage the Conversions API which helps connect your marketing data to Meta’s platforms. This will require either in-house developer resources or a third-party solution to implement.