LINE’s ecosystem strategy
Posted: Thu Jan 23, 2025 6:11 am
Cookieless practices in various marketing channels
With the advent of the cookieless era, major media platforms have proposed countermeasures to maintain the value of advertising and marketing. Next, we will focus on the four major mainstream media used in Taiwan , including LINE , Meta , Google and TikTok , and analyze their survival methods and corresponding advertising-related solutions in a cookieless environment:
LINE takes official accounts as the core and connects its ecosystem to form a virtuous circle. Through the use of API , the seamless connection between online and offline is achieved, and gambling data vietnam phone number various services are connected through the LINE Ads Platform (LAP) , allowing enterprises to collect consumer profile information and achieve precise advertising.
With the advent of the cookieless era, major media platforms have proposed countermeasures to maintain the value of advertising and marketing. Next, we will focus on the four major mainstream media used in Taiwan , including LINE , Meta , Google and TikTok , and analyze their survival methods and corresponding advertising-related solutions in a cookieless environment:
LINE takes official accounts as the core and connects its ecosystem to form a virtuous circle. Through the use of API , the seamless connection between online and offline is achieved, and gambling data vietnam phone number various services are connected through the LINE Ads Platform (LAP) , allowing enterprises to collect consumer profile information and achieve precise advertising.