Tools similar to Buffer include: Hootsuite, SocialPilot and SocialOomph

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2. Social Sharing

Good promotion scheduling is a very important aspect of social platform management. Whether you are always online or not, you need to choose the most appropriate time to share your updated promotion content with your readers and try to optimize this process.

At this time, Buffer will become your right-hand man, because it will be a master in optimizing the promotion process of social platforms. In fact, this tool was originally designed for Twitter, but now it can be used flexibly on Facebook, Linkedin and Google+. This social platform integration tool allows you to easily and automatically share social media and even blog posts. All you need to do is to grasp the time of the push and set a schedule.

Buffer allows you to set a queue of information for posting, so that you don't have to keep an eye on the promotion schedule information. However, it is not recommended to arrange too much sharing content in the iran telegram number database queue in advance. Setting too much content to share in the queue too early will easily cause outdated information to be mixed. After all, no reader wants to see the content that was queued two weeks ago but is now outdated.

In terms of APP, Buffer can support Android and IOS systems and can be downloaded to smartphones. In terms of browsers, it can support Chrome, Opera, Firefox and Safari extensions for easy use on PC.

The free version of Buffer can only use a part of the functions. You can use the free version to see if this tool can meet your needs.


3. Monitoring

After you have shared content on various channels according to the above two steps, the next thing to worry about is how to track readers' feedback. So at this time, there is a need for a new tool that can remind you in time when there is information about the brand you manage on social media. The

existence of the Mention tool is to meet this kind of ball. It can integrate reminders of all the content that mentions your product or brand name on social platforms, websites, and blogs through a separate interface, and you can also reply directly in the interface with one click.

In order to keep abreast of all the information that mentions you or your brand, Mention can send you email reminder updates when it monitors the appearance of brand words. This helps you respond to audience comments in a timely manner and improve your engagement. In this way, you can quickly answer any questions or concerns about your brand for the audience.

In addition to tracking your own brand, the Mention tool can also monitor competitor brands by establishing relevant keywords, such as brand names, features, characteristic content, etc.

This tool also supports teamwork and can assign specific tasks to team members. But please ensure the quality of the answers to the questions. The designated members should be those in your team who have studied and are authoritative in responding to the current issues.

In 2013, Mention and Buffer also formed a "CP". Through cooperation, users can better find information about brand mentions and publish them quickly on social platforms.

Other software with similar functions to Mention include: Mediatoolkit, Social Mention and Mentionlytics.

In the end,

the system and automation tools provide better predictability and easier-to-follow rules for marketing. If you use these tools for content marketing, share content and monitor the information mentioned about yourself, then your brand can go further on the road of content marketing.