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Use outside of streaming platforms

Posted: Mon Jan 20, 2025 6:37 am
by muniyaakter
The (Obligatory) Direction of the Music Industry in 2022
The music industry has had to change its parameters in recent years to adapt to the times. Ivan , a professional in the music marketing sector, proposes 3 directions for the new year.

The 72 (+7) Marketing and Business Trends You Need to Know in 2022 7

One of the new trends that is already a reality, but will continue yemen business email list to develop, will be that of “bringing” music outside of the platforms dedicated to it , allowing new ways of enjoying and using it.

Music and gaming , for example, are two worlds that have already begun to produce new and interesting situations: in addition to songs chosen as soundtracks for video games, it is increasingly possible to connect streaming platforms to allow gamers to choose the music to listen to during gaming sessions directly within the gaming platform.

Another platform where music plays a new role is definitely : here music is absolutely central, an essential element available to creators to produce content.

In addition to launching new songs (for those under 30 it is the primary source for discovering music)has also allowed, on several occasions, the relaunch of songs from the catalog , unknown to the majority of users of the platform because they are too young and therefore perceived as new songs.

Given the centrality of we can expect the development of strategies to bring artists with an audience over 35 to the platform.