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Case studies of LINE mini-app implementation

Posted: Sun Jan 19, 2025 5:55 am
by ishanijerin1
Examples of LINE mini-apps being used in the food and beverage industry include:



Sushiro
Tea Sweets Lab Container Minami Shinjuku Store
Agariko Gyozarou Shinjuku Odakyu Hulk store
Fish, Food, and Laughter - Tadashi Kamata Store
Oenosato Natural Farm
Suntory Beer


Here are six examples:



Sushiro
Sushiro , a major conveyor belt sushi chain , has introduced tajikistan email address a LINE mini app that allows customers to make reservations to visit their restaurants.

When you check in using the LINE Mini App , a number will be issued on LINE and you will be notified via LINE when the time comes .



Until now, Sushiro has provided its queue function through a native app (an app that is downloaded to a device for use), but has now introduced the LINE Mini App to target light users who do not use native apps.

The aim is to increase repeat visit rates.



As a result, the number of LINE Mini App users has maintained a 1.4-fold growth rate compared to the previous month, and queues and crowds at stores have decreased, leading to less stress for customers .



■ Functions of the LINE mini app introduced

Queue


■ Changes due to the introduction of LINE Mini App

App usage continues to grow at 1.4 times the previous month
Increase in repeat users
Reducing customer stress caused by queues and crowds
(Reference: LINE Mini App Industry Case Studies )



Tea Sweets Lab Container Minami Shinjuku Store
" Tea Sweets Lab Container Minami-Shinjuku " is a tea specialty store located in Minami-Shinjuku.

You can enjoy baked goods such as shaved ice and scones made with high-quality black tea syrup.

As the only Ronnefeldt Tea certified store in Tokyo, this cafe is extremely popular, especially among women.



However, its popularity has led to long queues and complaints from local residents.

As a measure against infectious diseases and to avoid crowding, we have introduced a LINE mini app with a queue function .