The Boomerang Effect, or What Are the Dangers of Saving on Internet Marketing

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rakib432
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Joined: Sat Dec 21, 2024 3:15 am

The Boomerang Effect, or What Are the Dangers of Saving on Internet Marketing

Post by rakib432 »

Money down the drain, that's what you risk when you save on internet marketing. First you order a website development for 10 thousand rubles, and then internet advertising with about the same budget. And all your efforts go down the drain. Let's unravel this simple tangle.

Aksi Marsovich
Intergalactic expert
Let's unravel this simple tangle
For 10 thousand rubles, you will 99% get a website, active telegram number data but there is a huge probability that when developing this website, no one will remember about marketing, neither you as a customer, nor the developer, since for 10 thousand rubles, websites are made by not very qualified specialists, whose main task is to deliver you a website as quickly as possible.

As a result we get:

Result Consequences
The site is developed on some free website management system.

Such sites are susceptible to hacking.

Image

There are no instructions for managing the site. The site management system is not convenient for prompt work on changing the content on the site.

Landing pages of a “newspaper type” website are when there is text + picture and a bold period at the end of the page.

Such landing pages will most likely have zero conversion, since there are no calls to action, USPs or other marketing tricks that encourage the site visitor to leave a phone number or call. There is basically nothing on such site pages that would be interesting to a potential buyer. No one just thought about them when the site was being developed.

The site is not found in search engines at all.

Most likely, the developer will not even think about any search engine optimization, so you will not be able to find your site even in the TOP-100 search results of Yandex or Google, and this threatens the loss of precious traffic and sales.

The site is inconvenient to use on mobile devices.

Adaptive design and adaptive website layout for all devices (tablets, phones, etc.) will not cost a modest 10 thousand rubles.


And this is just the tip of the iceberg of what could be listed when talking about sites for 10 thousand rubles. I hope you understand that 10 thousand rubles is a kind of intermediate figure indicating a low cost of website development. If you wish, you can find website development for 2, 3, 5 and 15 thousand rubles, but it's all the same rake.

And so, a website appears. In the best case, you get the right idea that a simple website will give you nothing but an extra line on your business card, and it needs to be promoted. You again look for a contractor who is ready to practically “for food” elevate your website to the top spots on the Internet and crush all your competitors, including the websites of federal companies that invest hundreds of thousands of rubles a month in Internet marketing. And even more desirable as quickly as possible.
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