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ritu500
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What is the role of a CRM in lead database management? A CRM (Customer Relationship Management) plays a key role in lead database management by helping to automate lead tracking, analyze interactions, and optimize lead distribution among sales teams. How can you ensure the quality of information in a lead database? To ensure the quality of information, it is crucial to have regular processes in place to verify and update data, use audit and validation tools, and ensure proper data capture when entering information. Is a lead database GDPR compliant? Yes, it is imperative that any lead database is GDPR (General Data Protection Regulation) compliant. of their information and ensuring that personal data is protected.




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