What else besides voice search?
Posted: Tue Jan 07, 2025 7:11 am
2. Visualization
Content marketing has been a top priority in recent years, and with the advancement of technology, video quality and image quality are constantly improving. If you thought it was enough to focus solely on the explosion of smart speakers and voice search this year, you might have missed the point of “visual content.”
According to Forbes, the rapid growth of image-led platforms such as Pinterest and Instagram is proof that people prefer visual content to plain text. The following 6 data on visual content can be supplemented. Key points include: people who have watched videos of your products will be 85% likely to buy your products, and posts with images will have nearly 180% interactions...
"Visible" is more important than "readable"!
Photo from VENNGAGE
It’s worth mentioning that if you are targeting a post-millennial france telegram audience, research shows that 62% of millennials are interested in visual search, more than any other new technology. Therefore, add data visualization to the text. Charts, images, and even videos can effectively increase your appeal and help your audience better absorb the message.
3. Voice Search
The development of voice search shows no signs of slowing down at all. According to Google statistics, the proportion of searches that will be driven by voice is currently about 20%, and this number has been predicted to be higher. With the booming smart speaker business, about 1/4 of American households currently own Google Home, Amazon Echo or other smart speakers.
Regarding future trends, according to PwC research, 61% of consumers aged 25-64 who already use voice devices intend to use voice search more in the future.
Content marketing has been a top priority in recent years, and with the advancement of technology, video quality and image quality are constantly improving. If you thought it was enough to focus solely on the explosion of smart speakers and voice search this year, you might have missed the point of “visual content.”
According to Forbes, the rapid growth of image-led platforms such as Pinterest and Instagram is proof that people prefer visual content to plain text. The following 6 data on visual content can be supplemented. Key points include: people who have watched videos of your products will be 85% likely to buy your products, and posts with images will have nearly 180% interactions...
"Visible" is more important than "readable"!
Photo from VENNGAGE
It’s worth mentioning that if you are targeting a post-millennial france telegram audience, research shows that 62% of millennials are interested in visual search, more than any other new technology. Therefore, add data visualization to the text. Charts, images, and even videos can effectively increase your appeal and help your audience better absorb the message.
3. Voice Search
The development of voice search shows no signs of slowing down at all. According to Google statistics, the proportion of searches that will be driven by voice is currently about 20%, and this number has been predicted to be higher. With the booming smart speaker business, about 1/4 of American households currently own Google Home, Amazon Echo or other smart speakers.
Regarding future trends, according to PwC research, 61% of consumers aged 25-64 who already use voice devices intend to use voice search more in the future.