Neither situation is ideal, so it’s up to you to find the sweet spot. For example, you could start by sending 1-2 emails a week so you can see how people respond. One thing to mention is that sending multiple emails per day should rarely happen. In this situation, only during peak periods, like Black Friday. Here’s what others said about how often they send out emails to their audience: Image source G – Goals Always remember to set your campaign goals from the start. When you know what you want to do with each seasonal campaign, it’s much easier to measure the results.
Do you want to increase sales, raise brand awareness, get saudi arabia whatsapp resource more website visits, or do something else? When you have clear goals, it’s much easier to choose content and helpful calls-to-action (CTAs). The end result is a more focused campaign that gets people to take the next step, whatever that may be for your business. H – Holiday Theme A holiday theme makes your emails feel engaging and relevant. It makes sense; people want to see things that align with what’s happening in the world around them. If you use seasonal pictures and special calls to action (like “Grab Your Gift Now!”), you’re more likely to spark the holiday spirit and get people to engage with your emails.
The most important thing to remember is to make sure your holiday theme fits with your brand for a memorable but seasonal look. I – Incentives Special offers, such as discounts or free gifts, are excellent incentives that are perfect for driving customers to take action. With that in mind, consider offering “Buy One, Get One Free” offers, special discounts for new subscribers, or even a small gift with every purchase to build more interest. Another effective strategy is to host a social media contest where your audience has a chance to win a prize, like a product or gift card for your site. With a little planning and an eye-catching prize, it’s possible to use a giveaway to grow your email list during the holiday season.
Strategic Business Enablement Specialist
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