CBD on social media
Posted: Mon Jan 06, 2025 5:37 am
Companies that sell CBD products as dietary supplements will likely not be able to participate in this pilot program launched by Google in the US, unless they can obtain approval from the Food and Drug Administration (FDA). But the FDA has only approved one CBD product, EPIDIOLEX, and has not approved any other hemp-derived or CBD products, although FDA officials have recently announced that the agency will review regulations for CBD products in the coming months.
The program was created “in response to the lithuania number data prevalence and widespread availability of CBD products,” a company spokesperson said.
Google's decision is a step forward for the CBD industry , which is generally unable to advertise most hemp-derived products on social media . Unlike the widespread advertising of alcohol, which is present on all platforms, cannabis companies face a complex situation when it comes to gaining visibility.
Facebook and Instagram (owned by Meta), Twitter and TikTok do not allow paid ads for cannabis-related products and services. In addition, Google does not allow ads that promote the consumption, sale or provide information about cannabis. Even terms such as marijuana, weed or cannabis currently trigger Google's advertising policies.
Microsoft Advertising , which offers pay-per-click advertising on Bing, Yahoo!, and DuckDuckGo, also prohibits advertising for cannabis and other health products and
The program was created “in response to the lithuania number data prevalence and widespread availability of CBD products,” a company spokesperson said.
Google's decision is a step forward for the CBD industry , which is generally unable to advertise most hemp-derived products on social media . Unlike the widespread advertising of alcohol, which is present on all platforms, cannabis companies face a complex situation when it comes to gaining visibility.
Facebook and Instagram (owned by Meta), Twitter and TikTok do not allow paid ads for cannabis-related products and services. In addition, Google does not allow ads that promote the consumption, sale or provide information about cannabis. Even terms such as marijuana, weed or cannabis currently trigger Google's advertising policies.
Microsoft Advertising , which offers pay-per-click advertising on Bing, Yahoo!, and DuckDuckGo, also prohibits advertising for cannabis and other health products and