At this point in the Digital Marketing Plan I like to do a lot of Brain Storming of those a priori absurd ideas which evolve and from them come great challenges to be objective if not shortterm then longterm. Brainstorming Yes or No what do you think Click To Tweet . SWOT andor EMPATHY MAP Empathetic map What values your company has and what it contributes to its online presence will help you a lot at this point of the Digital Marketing Plan.
With a SWOT analysis you will have a very large starting point of Weaknesses Threats Strengths Opportunities You should also include an Empathy Map of your potential buyer. You can also replicate this empathy map with your portugal bulk sms packages current buyer to know where you should be present and reach that buyer profile in order to sell them your product or service. What do you think or feel What do you listen to and where What do you see and where What does he say or do and where Fears and Abilities In addition to the SWOT an.
EMPATHY MAP will help you reach your hypothetical client. Dont you believe it Try it via AdelaMKT Click To Tweet . Market and competition At this point we will do an analysis but instead of an internal one like in point rather an external one Market research and the companys situation in it. Competition and differences . We can also collect the ideas that we like and IMPROVE THEM an idea is never copied Profile of our ideal client for this we will use the Empathic Map.