Yes, call centers in El Salvador do utilize customer lists as part of their operations. However, the use of such data is now governed by the country's recently enacted Personal Data Protection Law, which came into effect on November 23, 2024
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. This law mandates that any processing of personal data, including the use of customer lists, must be conducted with the informed consent of the data subjects and in compliance with established data protection principles.
Under this law, call centers are required to obtain explicit consent from individuals before collecting or using their personal information. This consent must el-salvador phone number list be informed, specific, and freely given, ensuring that individuals are aware of how their data will be used. Additionally, the law grants individuals rights such as access, rectification, cancellation, opposition, portability, and limitation concerning their personal data
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To ensure compliance, call centers must implement robust data protection measures. These include appointing a Data Protection Officer (DPO), conducting regular data protection audits, and ensuring secure data storage and transmission through encryption and other security protocols
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. Furthermore, in the event of a data breach, organizations are obligated to report the incident within 72 hours to the relevant authorities and, in certain cases, to the affected individuals
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The enactment of this law aligns El Salvador's data protection standards with international norms, enhancing the country's appeal as a destination for outsourcing services. By adhering to these regulations, call centers not only protect the privacy rights of individuals but also build trust with clients and stakeholders, thereby strengthening their position in the global market.