How can the performance of a sales team be improved?

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mstajminakter13
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Joined: Mon Dec 23, 2024 3:36 am

How can the performance of a sales team be improved?

Post by mstajminakter13 »

I suggested to Cristian to lean in the opposite direction: we go straight to the call, straight to the demo and qualify or describe the size of the opportunity in conversation. Streamlining the sales process not only saves time, but also allows for greater agility and flexibility to adapt to the client’s needs.

Growth is commercial
The fifth and final commandment is #GROWTH is COMMERCIAL . I noticed that the KPI for this area was disconnected from the commercial objective. I reminded Cristian that “Growth has to be measured by the number of qualified leads it brings into the funnel; the rest is press, brand development or communication.”

It is essential that the growth team is aligned with business objectives and that their KPIs reflect this alignment. This ensures that all efforts are directed towards the same goal: generating qualified leads that can become customers.

Improving the performance of a sales team requires a comprehensive approach that covers everything from team selection to results measurement. It is essential to have a committed and aligned team, with clear and well-defined objectives. In addition, it is important to maintain a constant pace of sales activities, prioritizing demos and conversations with prospects. Simplifying the sales process is also key to increasing the team's agility and efficiency. Finally, it is essential that the growth team is aligned with korean cell phone number business objectives and that its KPIs reflect this alignment.

What are the most important KPIs to measure in sales?
In sales, the most important KPIs to measure are those that reflect progress toward business goals. Some of the most relevant KPIs include the number of weekly demos completed, the volume of closed deals, the conversion rate of leads to customers, and the average value of closed deals. Additionally, it is important to measure the number of qualified leads generated by the growth team, as this reflects the effectiveness of lead generation strategies.

Which approach is better: controlling the number of closed deals or the number of demos?
In my opinion, it is more important to monitor the number of demos performed than the number of deals closed. The reason is simple: the more demos you perform, the more opportunities you have to close deals in the future. In addition, demos allow you to continuously improve your presentations and adapt them to the client's needs. Of course, closing deals is essential, but without a constant flow of demos, the opportunities to close deals will be significantly reduced.
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