Video for Brand Awareness
Posted: Thu Apr 17, 2025 9:55 am
Facebook Video for Brand Awareness
A great feature of video ads is the ability to create video viewer audiences. This feature allows you to create audiences of people who have watched a defined amount of your video. You can then retarget these audiences with a follow-up message, perhaps giving them more information about your product, or showing them an ad to capture their data.
5. Canvas Ads
Another great addition to Facebook's family of ad formats, Canvas teacher data allows you to create an immersive "mini-website" that appears when your ad is clicked. The Canvas is hosted on Facebook, so again, there's no need for the user to leave Facebook. No more page loads waiting for your website to appear: with Canvas, it's instant.
There are many examples of Canvas ads, like the one for Citroën. To see more examples, visit Facebook's Creative Hub
A great feature of video ads is the ability to create video viewer audiences. This feature allows you to create audiences of people who have watched a defined amount of your video. You can then retarget these audiences with a follow-up message, perhaps giving them more information about your product, or showing them an ad to capture their data.
5. Canvas Ads
Another great addition to Facebook's family of ad formats, Canvas teacher data allows you to create an immersive "mini-website" that appears when your ad is clicked. The Canvas is hosted on Facebook, so again, there's no need for the user to leave Facebook. No more page loads waiting for your website to appear: with Canvas, it's instant.
There are many examples of Canvas ads, like the one for Citroën. To see more examples, visit Facebook's Creative Hub