Step one: defining goals and concepts
Posted: Wed Feb 19, 2025 5:51 am
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Before you start working on creating an image, namibia telegram data you need to decide on the goal of branding. If you rely only on commercial interest, the development campaign is unlikely to be successful. It is important to consider the interests of the consumer: what is your benefit and value to customers.
For example, you plan to trade in tea and coffee - the niche is not unique and highly competitive. What benefit can the brand provide to the audience besides purchasing quality products for preparing delicious drinks? What if, in addition to tea and coffee, you offer to gain knowledge? And become not just an online store selling widely used goods, but "a company that wants to revive tea culture, and holds monthly ceremonies, uniting like-minded people and helping them exchange knowledge and experience."
If the company is already operating, you should analyze all available information regarding its recognition, reputation, and current consumer perception. Identify its features and advantages. This will allow you to choose the vector for further brand development.
Before you start working on creating an image, namibia telegram data you need to decide on the goal of branding. If you rely only on commercial interest, the development campaign is unlikely to be successful. It is important to consider the interests of the consumer: what is your benefit and value to customers.
For example, you plan to trade in tea and coffee - the niche is not unique and highly competitive. What benefit can the brand provide to the audience besides purchasing quality products for preparing delicious drinks? What if, in addition to tea and coffee, you offer to gain knowledge? And become not just an online store selling widely used goods, but "a company that wants to revive tea culture, and holds monthly ceremonies, uniting like-minded people and helping them exchange knowledge and experience."
If the company is already operating, you should analyze all available information regarding its recognition, reputation, and current consumer perception. Identify its features and advantages. This will allow you to choose the vector for further brand development.