Have you heard of non-pressure marketing? It can also be used in emailing

[suchona.kani.z]

E-mailing is still one of the most effective ways to reach your target audience and build long-term relationships with customers. Therefore, use the potential of e-mailing to the fullest . Don't fall into the trap of impersonal messages and persuasion. Try an innovative method - using non-pressure marketing.

Non-pressure marketing – what do you mean by it?
Non-pressure marketing was invented by Rob Hardy of Ungated and is a new philosophy of selling products – by not selling them at all. It doesn’t try to persuade or persuade people to buy.

This is a form where you give your customers a choice . Forget about persuasion, which often borders on harassment, to buy your product. Prepare content for potential clients that will make them love your instagram database brand . Useful, high-quality and appropriately presented.

Traditional marketing Non-pressure marketing
A steady stream of new, albeit often one-time, customers. Customers who are genuinely interested in your offer.
Customers who are unlikely to return to you. Customers who will remain loyal to you and choose you over your competitors.
Quantity first. Quality comes first.
Customers as a means to an end. Customers as people.
Obsession with data and optimization. Individual approach.
Concealing essential information to get conversion. True in all circumstances. Even if it means you earn less.
Caring for a customer who has the potential to purchase. Taking care of all clients, even if they don't plan to use your services in the near future.
Principles of non-pressure marketing
An integral part of non-pressure marketing is the golden rule : we should treat customers the way we would like to be treated by marketers. Dignity and respect bear fruit. Give people time to think. Allow them to make their own decisions about your products/services in peace.