Too much text doesn't work
Posted: Sun Feb 16, 2025 4:32 am
A good CRO comes down to following good practices
Some people think that CRO simply involves following some good practices that have already been established by others.
For example, you read an article where the CEO of a competitor tells how changing the color of a CTA button has dramatically increased conversions on his site.
The solution is obvious, just put the same color on your CTA buttons and everything is solved, right? No!
Just because a change worked for another company — even if it's in your niche — doesn't mean it will work for yours. Well-done testing is always a must!
Another common myth is that no one else reads anything on the lawyer data Internet, and because of that, putting a lot of content on a page means poor results.
But who said you can't read anything on the Internet? Never doubt the power of well-written content (even if it's long) to generate sales.
The concept we mentioned is nothing more than a myth, and again it is important to highlight: the only way to know what will give better results for your business is by testing .
CRO is done to decide what customers should like
To get results with CRO, we need to let visitors’ actions tell them what they want and then deliver that to them, not the other way around.
Some people think that CRO simply involves following some good practices that have already been established by others.
For example, you read an article where the CEO of a competitor tells how changing the color of a CTA button has dramatically increased conversions on his site.
The solution is obvious, just put the same color on your CTA buttons and everything is solved, right? No!
Just because a change worked for another company — even if it's in your niche — doesn't mean it will work for yours. Well-done testing is always a must!
Another common myth is that no one else reads anything on the lawyer data Internet, and because of that, putting a lot of content on a page means poor results.
But who said you can't read anything on the Internet? Never doubt the power of well-written content (even if it's long) to generate sales.
The concept we mentioned is nothing more than a myth, and again it is important to highlight: the only way to know what will give better results for your business is by testing .
CRO is done to decide what customers should like
To get results with CRO, we need to let visitors’ actions tell them what they want and then deliver that to them, not the other way around.