Another of the big mistakes that many companies make

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Is that when they create their job offers, they include words like “rockstar,” “ninja,” “jedi,” etc., which are very common terms in geek culture, but which are terms that totally exclude women. The use of these terms can imply that a very high level of experience is expected. There are a large number of very talented female programmers who do not feel confident enough in their abilities, even though they have the required capacity. And the mere use of this terminology is causing an excellent candidate to give up.

Another common mistake is to include benefits that are totally geared towards attracting male talent, such as “full bar,” “beer and pizza every night,” “pool table,” etc. These types of incentives make the company afghanistan phone number data seem like it has a “Toby’s Club” culture. Companies like Google, which are known for offering the most ridiculous incentives to their employees, not only offer “full bar,” but also “childcare,” “gym,” “massages,” “yoga,” among others; benefits that are much more attractive to any gender.

It is highly recommended that when you start the recruitment process, one of the women on your team participate in the interviews. It is intimidating to be interviewed by only men, and even more so if you have to interview a large group of people. Having diversity in the first contact with the candidates shows the company to be diverse and inclusive, and the candidates tend to relax and appear more self-confident.