Typically, email marketing apps combine a free plan and several paid plans , which are tailored to different needs. Some software stand out for their free offering. However, others have the best paid plans on the market, both for their price-quality ratio (such as Brevo and Moosend) or for the features they offer (such as GetResponse and Mailchimp).
Let's see what these paid tools are and, lebanon mobile database above all, why they are, for us, the best. If you already knew any of them and you agree with us (or not) tell us in the comments . We are interested in your opinion!
Comparison of the best email marketing tools (Paid plans)
Mailchimp
Are you looking for a comprehensive tool with proven effectiveness? Mailchimp is what you need. This digital marketing platform allows you to manage your campaigns in a simple way, taking advantage of the latest AI innovations . Although its paid plans do not include the sending of transactional emails , these can be added as an add-on. Its functionalities include:
Operation and editing. Mailchimp is characterized by its intuitive and clear operation. It offers more than 130 email templates and supports editing with custom HTML code.
Automation. Uses AI-powered automation tools, such as Intuit Assis, available only in paid plans. Features include a subject line wizard and a dynamic content creator, as well as pre-designed email sequences ( Customer Journey Builder ) and options to automate email sending.
Personalization and segmentation. This is done automatically. Segmentation includes behavioral targeting , predictive demographics, and web behavior tracking, among others. The number of “segments” into which contacts are divided varies depending on the plan chosen.
Integration with other tools. Mailchimp integrates with over 300 apps, including Google Analytics, Canva, Wix, Shopify, and Instagram.
Analytics. Includes the option to perform A/B testing and, in its Standard and Premium plans, multivariate testing (A/X).
Comparison of the best email marketing tools (Paid plans)
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