Run a contest on social

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Social media is one of the strongest channels you have to engage customers. In the list of customers’ demands, meeting them on their channel of choice is right at the top. Customers want to be able to receive updates about their favorite brands on their favorite channels. If you’re not utilizing social media channels, you’re missing out big-time.

One of the best ways to drive awareness of your online presence and improve engagement is competitions.

We all love the chance to get something for free. If all we need to do is tag a couple of friends it’s a no-brainer, who wouldn’t be interested in that?

As well as engaging customers, social media competitions also help turn your south korea phone data followers into brand advocates. By using tag-a-friend to story posts as a means to enter you’re effectively amplifying your message to new, untapped audiences.

3. Highlight customer reviews
Social proof plays an important role in customer’s decision-making processes. Every type of customer turns to reviews when they’re considering committing to a brand. Highlighting your customer reviews can help them through this stage.

Review platforms like Trustpilot, Feefo, and G2 Crowd are great sources of product and service feedback. Their independent status gives customers added confidence, so these are great to feature across your website and on product and feature pages.

You shouldn’t be afraid to use customers to shout about your success. Again, social media is a brilliant channel to do this. Keep an eye on your mentions to see what customers are saying about you. Including this in your social media marketing engages the happy customer delighting them by interacting with them and shows prospective customers that you’re a brand that can be trusted.