Shopify is really scalable. Especially as we started to transition to brick-and-mortar, the fact that Shopify has a POS system and everything links up—it gave us an impressively slick operation in the shop.”
Supporting omni-channel operations is at the core of Shopify Plus. In the case of electronics retail JB Hi-Fi—which has 200 stores across Australia—it’s experienced an increase in efficiency and what it’s able to offer in terms of customer service since moving to Shopify Plus. In 2015, the average time a click-and-collect order took to be ready for pickup was 14 hours. Now, 95% of orders are ready within an hour.
“Every item of stock you see on the website is physically in a store,” says Simon Page, CIO of JB Hi-Fi. “It’s not an alternative online warehouse somewhere. It’s not just interconnected, it’s a reflection of what’s turkey phone data going on in bricks-and-mortar. We’re able to look up the stock availability in real time via API, specific to a store location.”
The challenge: An increased risk of losses due to cyberware attacks.
Seeing as how the average cost of a malware attack is $2.6 million, cybersecurity is a very big deal. It’s not just about the cost to your systems—a cyberware attack can also mean losing the trust of your customers.
According to TrustedSite.com’s 2020 research, 92% of consumers have concerns about purchasing from unfamiliar websites. Another survey of American shoppers, conducted by Sapio Research in the same year, found that 92% of people say security is important to them when they shop online—and more than half have abandoned shopping carts because they didn’t trust the site with their credit card info.
While on-premise solutions provide the ability to deploy PCI compliant storefronts, you as the vendor are responsible for ensuring that compliance, which can create headaches that distract you from your business. However, every security patch takes time and resources to deploy and test. This is time and resources taken away from what should be your core focus: growing your business.
—Neil Waller, co-founder at Shore Projects.
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