Classic solutions don't work anymore

[AsaduzzamanFoysal]

Meanwhile, the cost of attracting one client is constantly growing, and the user is spoiled by offers. To attract the same number of leads as last year, you need to spend 20% more.

The result is obvious :

It is important to understand : you are not to blame for the current situation, you simply did not have the tools to solve these problems.

Historically, companies built sales teams with the maximum level of control they could get. They got the conversions they could get and squeezed out the most, making do with little. Controlling salespeople even better was either physically or financially impossible.


Constantly tweaking scripts gives unpredictable results. Hypotheses for improvements are based on the intuition of managers, and manual analysis of the effectiveness of decisions made depends on the taiwan mobile database mood of the person conducting this analysis. The result is an imitation of vigorous activity , where everyone is very busy generating hypotheses and testing them, but nothing changes or only gets worse.

ROP with a whip is not effective for new-generation employees, moreover, with this approach, not only employees suffer, but also the manager himself. He has to constantly listen to managers' calls and give comments on them, instead of doing strategically important tasks. Constantly "putting out fires" in departments inevitably leads to burnout .