The terms "lead," "house list," and "whitelist" are often confused, but they each have different meanings. A "lead" usually refers to a potential customer, while a "house list" refers to a database that collects information about leads you have had contact with. A "whitelist" is similar to a "house list" in that it is a list of potential customers. However, it differs from a "house list" in that a whitelist also includes companies with which you do not currently have contact.
In other words, a "house list" is a "list of lead hotmail email list information that has had contact with your company," while a "whitelist" is a "list of potential sales contacts" that you should consider approaching in the future.
What is the difference between a house list and a cold list?
Similar to the house list is the "cold list." A cold list is a list that contains information about companies that your company has never had contact with. It is mainly created by collecting company information from telephone directories or extracting it from name lists. Since the companies listed on the cold list have no contact with your company, you can only obtain superficial information such as the company name, business details, and main phone number.
In addition, since these are companies that have not yet been approached, it is assumed that they have little interest in the company's services. Therefore, the success rate through approaches may be lower than that of companies on the house list.
What is the difference between the house list and the lead whitelist?
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