Boost your content promotion with engaging videos

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Videos can be interesting for people who learn best through visual and audio content. You could reiterate the main points of your latest blog post in a video, for example.

You can embed the video anywhere you like. We recommend starting with YouTube so you can use the post link and embed it elsewhere.

Use infographics to visualize your key points
Infographics are easy to share, which is why they have become so popular. Create your own infographic using a tool like Canva, or hire a professional to do it. Use the embed code to apparel company database encourage others to share it in their content.

Use slideshows to showcase key points
Consider repurposing your content as a slideshow. SlideShare is very popular because it is searchable online and has an incredible number of users.

Use eBooks to Provide In-Depth Knowledge
An ebook is a great lead magnet option . Use it to collect your audience's email addresses and start direct marketing to them.

Consider creating a Hello Bar that promotes your eBook. Let people know they can download it for free if they sign up for your email list.

You can also use other incentives along with the free download. Do you send coupons or promo codes via email? Let your potential subscribers know about this so they know they can save money on your products or services.

Increase your audience engagement with podcast content
Podcasts are great for consumers who prefer to listen to content rather than read it. They can consume your podcast while driving to work, exercising, or getting ready for bed.

Repurpose a blog post or other piece of content into a podcast episode. Add new details or information to spice it up and ensure your listeners get the most value.

5. Syndicate your content to get content promotion on more authoritative sites
Content syndication involves publishing your best performing content on other sites. You can do this through self-publishing, such as on LinkedIn or Medium, or as guest posts .

Use the rel="canonical" tag in your original post so that Google knows to index it first. Then you can publish your content on other sites without worrying about duplicate content penalties.

The rel="canonical" tag is an HTML tag that tells Google which version of the duplicate content it should index . Ideally, you want content that you own and have the rights to to appear in Google's search results.

The canonical tag goes in the HTML of your post. You can use a plugin like Yoast to include it automatically.

6. Maximize Content Promotion with Guest Posts
You can also create original content for other sites. Many industry blogs accept guest posts as long as they are well written and informative.

Use Hello Bar to greet people who visit your site v ia guest post. You can use the referral source rule to target Hello Bar to people who come from a specific URL. This is a unique personalization feature that can make people feel more welcome on your site.

7. Let paid promoted content boost your content promotion
Sometimes you have to spend money to increase your online presence. Paid promoted content can be very effective if you use the right platform and strategy.

Facebook Advertising. Content Promotion.
Facebook ads are easy to create. You can also use the same ads for Instagram if you want to use both platforms.

Choose the amount you want to spend, then narrow your target audience based on demographics and other factors. You want the people who see your ads to be in your target customer pool.