But think about two things:

[sumaiyakhatun26]

First of all, maybe you don't need to constantly create new content?
Maybe you can use the ones you already have (and the right promotion) to regularly show up in front of the right people and compete for their business inquiries.

Secondly, who says you have to generate new ideas all the time?
While creating new content within a single channel is not such a big problem, preparing it for different channels is.

This often stops marketers or entrepreneurs from expanding their activities. Because not only do they have a lot of work with Facebook and the blog, but they also have to record for YouTube, write on LinkedIn and prepare Stories on Instagram. The most common question I hear from them is:

"What will we publish there?"

Meanwhile, you can share the same thing you did in previous channels. malaysia rcs data The assumption that recipients expect absolutely 100% unique content in each channel is wrong. Among other things, because algorithms show us individual materials in such a way that we may not actually notice half of those supposedly duplicates at all.

Your audience needs a reason to follow you on more than one channel. However, this reason doesn't have to be unique content for each of them. That would often require a really large team, responsible only for coming up with and preparing this content. Unfortunately, even medium-sized companies don't always have a marketing department, and especially not a well-developed content department.

So in this case you can focus on the so-called content recycling strategy, i.e. publishing similar things on different channels.

The idea is to create one larger piece of content. A blog post, podcast, or webinar. Then, make a list of the main ideas you share in it and work them into a series of posts on other portals.

This is a strategy that I also consistently implement.