Online Course Academy
Context : A platform that offers online courses on digital skills.
Segmentation :
Action : Segment leads based on the bolivia number dataset course they showed interest in.
Benefit : Allows you to send relevant and specific content for each course.
Automated email sequence :
Action : Set up an email series for leads who signed up for a free course.
Day 1 : Welcome email with a link to the course.
Day 3 : Email with additional resources and related articles.
Day 7 : Email with testimonials from students who completed the course.
Day 10 : Email with a special offer to enroll in paid courses.
Triggers and workflows :
Action : Send an automatic email when a lead completes the free course, inviting them to enroll in an advanced course.
Benefit : Encourage the conversion of leads into paying customers by capitalizing on the interest generated by the free course.
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