Identify opportunities for improvement

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Core Web Vital : This section is very important to check the metrics of certain URLs. In Google Search Console, you can analyze the URLs that need improvement or the poor URLs. In addition, you can perform this check for both mobile and desktop versions. Screaming frog SEO audit tools - screaming frogThis tool crawls the website just like search engine robots would. In fact, you can configure in configuration>user-agent how you want to crawl the website. Its functions include: URL analysis : detects broken links, redirects and problems with URLs. Meta data : analyzes titles, meta descriptions and tagging (h1, h2, etc.


) Robots.txt directives PageSpeed ​​Insights SEO audit stockholder database tools - pagespeed insightsPagespeed Insights is a free tool from Google designed to help you optimize your website. By analyzing your URL you will get data for both mobile and desktop versions. With this tool you can check: Performance: Check Core Web Vital metrics. Accessibility: such as names and labels. SEO: Check that the page follows the basic recommendations for organic positioning, such as whether the links are traceable. Best practices: Ensure that the content security policy is effective against attacks or analyze the Javascript libraries detected on the page.


Semrush technical audit tools - semrushThis tool allows you to analyze different aspects relevant to SEO positioning such as keywords, website errors, backlinks, analyze traffic, competitors, changes in positions in Google results pages, etc. It is one of the most complete SEO tools and we consider it essential to achieve good organic positioning. Although its price is high, there is practically no tool that provides all the information that Semrush gives us. To do this, we would have to use different options to analyze all the points. The most popular functions are: Site Audit: Review and detect technical issues.