Verify email addresses before outreach

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“If you are prospecting a list of CRM contacts,” Lucas explained, “make sure to verify their email before sending the sequence. You can do that natively using lemlist.”

4 Step: Create a report to make sure the sales team completes all the fields.
“Usually, sales teams have to fill in info about their prospects. Like the tool stack they are currently using, the pains they have, and so on.”

Lucas said that the best way to business development directors email list ensure all fields are completed is to create a dashboard that displays records where data is not completed correctly.

“The manager can check it every week and ensure each rep adds the info,” he said.

5 Step: Automate processes.
According to Lucas, manual steps can bring errors.

“You should always automate when possible to avoid the risk of human errors. Here are the things we automate at lemlist:

Lead enrichment: we get info like company size, industry…etc. automatically
Meeting log
Deal creation
Lead source completion
Contact import
Monitor job changes.”
Neglecting CRM data maintenance leads to lost revenue
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