When buying a product, especially a complex and expensive one, people are afraid of making a mistake in their choice and want to know everything about the product. Help them, save them from boring text that they don’t want to read. Tell them about the product in an interesting way.
According to the Ozon marketplace, using an extended text description instead of a standard one increases sales by 40% depending on the product category.
Reviews
The vast majority of online shoppers pay close kazakhstan telegram number database attention to reviews of the products they are planning to purchase.
In 2020, the AliExpress marketplace conducted a large-scale study , according to the results of which it was stated that 90% of users make a purchase decision only after reading reviews.
And according to research by Profitero , even one review of a product leads to a 108% increase in traffic, and conversion increases by 65%.
All marketplaces and online stores understand the important role of reviews in marketing; the ability to leave reviews is implemented on all major platforms.
What is rich content and how does it increase conversion in an online store and marketplace
Reviews on Wildberries
Storytelling elements in product descriptions
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moumitaakter4407
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