Showing the value of a solution through objective speech is a challenge.
Even good salespeople find it difficult to present the benefits of a product and convince the customer with just a few words.
Mastering the sales pitch is what characterizes a salesperson who enters the elevator with a confused lead and leaves with a determined customer.
To get better results, let's understand china phone numbers what it is, how to do it and the right techniques for a killer sales pitch.
What is a sales pitch?
The sales pitch is a compact commercial speech that presents a solution with the aim of convincing the consumer/investor to close the deal.
The term “pitch” began to be used by Silicon Valley startup founders who needed to gain approval from extremely busy investors.
Therefore, the ideal sales pitch is one that can be delivered between floors in the elevator, since that was literally the time investors had available.
Why is a sales pitch important?
I bet you’ve heard someone say “first impressions are lasting impressions.”
This phrase makes sense for people, but also for companies, as the first contact generates an impact on the customer, and we must do everything to ensure that this impact is positive.
The sales pitch is the customer's first contact with the solution, which is why it is so important that this moment is conducted correctly.
A good pitch has the potential to define the future of the lead in the sales funnel, as the potential customer's connection with the company can take them to the next stage.
Another important aspect is the time available to leads, which is often short. Without the ability to summarize the value of their solution, the salesperson may lose sales even to the ideal customer profile .