Right from the start, on the dashboard , you have the marketing funnel that will show you your website visitors, how many leads converted, qualified leads , opportunities and sales.
RD Dashboard
Also on the dashboard , you will have information about the performance of your last landing page , your last email marketing sent, your most accessed pages and the last leads that converted on a form or were imported into your database.
RD Station Marketing has 4 tabs within the tool dominican republic phone number resource that help you with your inbound marketing strategy , which are:
Attract;
Convert;
Relate;
To analyze.
Now let's delve deeper into the functions that make up each of these steps. It is worth noting that some functions will be available according to the plan contracted .
Since we're talking about Inbound Marketing, let's watch a video on the subject?
Attract
The main objective of this step, as the name suggests, is to attract visitors to your website . Within this menu we will have the following functions:
Social media posts: Here you can edit and schedule posts on your social media networks simultaneously. Currently, this feature allows posts on Twitter, LinkedIn and Facebook. Posts on Instagram are not yet available in RD Station Marketing.
Facebook Lead Ads: With the integration of RD and Facebook Lead Ads, the leads generated in your campaign go directly to the platform and you can combine the form fields with your fields in RD, segment the leads that converted in the campaign, in addition to programming automatic responses for these contacts.
Facebook Ad: With this feature, you can create ads on your Facebook account directly from the platform. Simply connect your ad account with RD Station and you will be able to create the ad, set up the target audience, budget and track approval.
Keyword Dashboard: This tool can help you a lot with SEO planning and managing keywords used in Google Ads search ads. The feature has direct integration with SEMRush and provides information such as Average Cost per Click (CPC), query volume, competition level, and relevance.