The financial brand Zingala Silver Point Zero Card

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"Tagging" is one of the functions of the LINE OA backend. You can manually tag through one-to-one chat rooms, or you can connect to the API to set keywords for automatic tagging. Labels are conducive to focus marketing, and different message templates can be designed accordingly to serve the needs of customers more accurately.

Using the all-round marketing platform MAAC, in addition to setting keyword tags when automatically replying, you can also design interesting psychological tests based on graphic menus and pictures, converting each customer interaction and click into a label to further outline a complete consumer profile.

Recommended reading: LINE Focus Strategy: 5 Tips to Efficiently Collect 4 Types of Tags and Upgrade Precision Marketing!

Automatic reply + automatic journey, use "remarketing" to promote consumption
If automatic replying is passively waiting for customers to korea whatsapp phone number come to your door, automated marketing is the key to turning passiveness into initiative.

The MAAC tool allows brands to design customized "automatic journeys" on LINE OA and automatically send messages to friends within a specific time period or when set conditions are met. For example, when a customer browses a specific webpage, you can automatically push a coupon 3 hours later. If no conversion is achieved, a message will be sent 3 days later to remind you to use the coupon. You can also automatically track GA consumption behavior and add the coupon to the shopping cart after the customer adds it. , remind you to check out or recommend more related products.

, a growing success story , uses the welcome message to emphasize "get shopping credits after one week" to reduce the blocking rate, and then triggers an automatic journey through the "New Friend Gift" tag, seven days later with " "Q&A Roulette Game" creates a second wave of contact experience, achieving an automatic journey completion rate of up to 92% in just 4 months!