External communication: essential for development

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Corporate communication: how to communicate effectively about your activity?

Nowadays, digital presence and branding are extremely important factors for the sustainability of a company. Indeed, it is very complicated for a company to develop without going through communication.

Thanks to digital technology, many blogs and websites are developing, owner/partner/shareholder email lists allowing Internet users to stay informed on different subjects. Communication is one of these subjects, and the blog com-efficace.com, which we are going to talk about today, is an expert in it!

If there are multiple different channels and means to communicate, there are also different types of communication. Internal or external, we will present to you through this article the two main types of communication to be found in business.


Generally speaking, a company's external communication allows it to communicate directly with all of the players outside of it: customers, competitors, suppliers, etc.