Evaluate the opportunities

[MasudIbne756]

Identifying weak points and the related corrections to be implemented is a measure that has the purpose of conquering new potential customers and above all of retaining them in the long term, but also of ensuring the company a good Customer Lifetime Value.


Opportunities are all those external conditions, dependent on the market, capable of favoring the development of a project.

It is advisable to start from the USP, the Unique Selling chinese singapore phone number list Proposition , and the advantages offered to customers compared to competitors, then to intercept the market needs that have not yet been satisfied and finally to analyse the consumer requests that you are able to fully satisfy.

For this type of analysis, various sector studies, annual market reports, trend analysis and also various digital tools that analyse the volume of searches are very useful, even comparing your brand with competitors operating in the same market segment.