Make your messaging inspirational AND playful

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While not quite as popular as Lehmann, Barcelona’s and Spain’s very own Alexia Putellas has a fan reach of 2.8 million—with an average post value of £88,853. Patella’s light-hearted and comedic style of content is a consistent hit with soccer fans and sporting brands alike.


Marta Silva, Orlando Pride and Brazil goal-scoring sensation, is also a prominent women’s soccer influencer, with a follower base of 2.6 million and an average post value of £10,070. She serves up visually stunning content that offers a glimpse into her professional, as well as personal, life.

In addition to the big shots, there are plenty of more niche or m cell phone numbers list icro influencers worth exploring for brand partnerships during this year’s Women’s World Cup.

Top tip: Our ultimate guide to influencer marketing will tell you all you need to know about striking up brand partnerships that will offer the best possible return on investment (ROI).

This year’s World Cup offers a great opportunity to create campaign messaging that