Creating conversions based on simple events

[moumitaakter4407]

If you don't have e-commerce set up yet and need to track performance, it's time to submit your first events and set up conversions based on them.

Simo Ahava has already written a great article on cayman islands telegram data how to send events to Google Analytics 4 , so I'll cover that part briefly.

Everything is the same as before, we create a trigger with the required condition and connect it to a tag of the Google Analytics type: GA event 4. An example of a tag with settings is below. The part that I got lost in is explained in the next block of this article. It is not needed for the current setup.

Here and below, I assume that we decided to pass a successful form submission event to Google Analytics 4 and named it send_form .

Creating conversions based on simple events
As you can see, the settings are very simple.

In step 1, we select the configuration tag. You can configure it by analogy with the screenshot below:

In step 1 we select the configuration tag
In step 2, specify the name of the event you want to transfer. This is how it will be displayed in the Google Analytics interface. The recommended format is snake_case.

In step 3, connect the necessary triggers. Since nothing has changed in the trigger settings, depending on the action being tracked, the following articles may help you.