Find your brand ambassadors

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They also say that 8 out of 10 people surveyed say they fully trust the recommendations of family or close friends, but it does not only happen with the people around us, one of the most striking data reports that people also believe in recommendations given on websites or social networks, looking for comments from strangers who can validate a product or brand.

If you want to know the study in detail, click here .


I remember when I managed the social media of a well-known Colombian beer brand, the followers loved dominican republic mobile database the brand and this was reflected in the brand's social media.

This made it easier to start a conversation with them and the amount of positive messages they posted about the beer came in dazzling quantities, so we created a strategy to identify these brand-lovers and create a community with them.

With the community, we sent them surprise products and brand merchandising, and not only that, sometimes we created specialized content for them, which was published and mentioned.