Don't set too narrow a frame, so as not to lose part of the audience. And to save your budget, set up time targeting: for example, show ads only on weekdays from 9:00 to 20:00.
Setting up the cost
Advertising in clips and stories is paid according to the CPM model - money is written off for every 1000 impressions. You can choose automatic or manual price control.
In the first case, the algorithms themselves select a rate that will provide maximum coverage within the budget. For automatic mode, a daily spending limit is available, as well as a maximum CPM for cost control.
In the case of manual management, you set the usa telegram data maximum cost per 1000 impressions. The higher the bid, the more likely you are to get more impressions and beat your competitors.
To avoid annoying users with ads and to ensure that your budget is spent efficiently, set restrictions. For example, one ad may be shown to a person no more than twice a day or once during the entire advertising campaign.
Completing the setup
Finally, give your ad campaign a name to make it easier to analyze the results. Set up a schedule for showing ads: around the clock or at specific times when your audience is most active.
After saving, the ad is sent for moderation. Once it passes the check, the ad will appear in users' feeds.