Digital strategies
Off-site personalization of the customer experience makes it engaging and allows us to create successful e-commerce. Let’s see how.
The Covid-19 pandemic and the resulting health emergency have had an unprecedented socio-economic impact in our country, but not only: the lockdown, first, and the various measures put in place to contain the spread of oman cell phone number list the virus, then, have radically changed the way consumers relate to brands .
If before the pandemic, 78% of consumers spent in a physical store at least three times a week, with the spread of the pandemic, the percentage has fallen to 34%. Purchasing habits and behaviors are changing , the potential of digital is being discovered, an essential tool for working, learning, having fun and above all buying.
Here, in such a context, the personalization of the customer experience takes on an even more crucial role, and becomes essential for each brand to:
implement effective cross-selling and up-selling strategies
to improve customer loyalty
to increase customer satisfaction
Let's look at this in detail:
Personalized and valuable customer experiences, even off-site!
Email marketing: seduce your users with personalized content
From website to social networks to ADS for a unique experience
Mobile first: from SMS to notifications in the APP.