Moz used to suck up link data... but not anymore! The new Link Explorer is here - Whiteboard Friday
So we got rid of MozRank and MozTrust, which were very old metrics and frankly, very few people were using them, and most of the people who were using them didn't really know how to use them. PA basically takes care of both of those. It includes the weight and trust of the links coming to you. So it makes more sense as a metric.
Spam Score is now on a 0 to 100% risk model instead of the old 0 to 17 flags and the flags are tied to some percentage. So 0 to 100 risk model. Spam Score is basically just a machine learning built bahrain number data against sites that Google has penalized or banned.
So we took a huge amount of domains. We ran their names through Google. If they couldn't rank for their name, we said they were penalized. If we had a site: domain.com and Google de-indexed them, we said they were banned. Then we built this risk model. So 90% means that 90% of the sites that had these features were penalized or banned. 2% means that only 2% were. If you have a 30% spam score, that's not too bad. If you have a 75% spam score, that's a little sketchy.
5. Discovered and lost links are available for every site, every day.
Moz used to suck up link data... but not anymore! The new Link Explorer is here - Whiteboard Friday
So then, for this new start that I'm doing, I'm seeing that I get new links and I see where they come from, and then sometimes I'll get on Twitter and say thank you to the people who are linking to my blog posts and things. But it's great to see the links that I gain and the links that I lose every single day. This is a feature that Ahrefs and Majestic have had for a long time, and obviously Moz was behind on this. So I'm very happy that we have it now.
Old scores are gone, and new scores are polished and of high quality.
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