14 Tips to Increase Conversion in E-Commerce

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Ultimately, it is impossible to have a successful business for a long time using only the solutions mentioned above, as they increase acquisition costs .

By doing this, it won't take long for the store to start losing money instead of making money.

Fortunately, there is a better way to deal with this challenge:

Following good digital marketing practices has a great cost-benefit, since most of them can be implemented immediately, without involving high expenses.

These solutions work for a long time, reduce acquisition costs and contribute to customer satisfaction, which is the first step towards loyalty.


Since following good practices is the best way, there is nothing more fair than teaching you some of the main ones to increase conversion in ecommerce .

I leave you 14 tips that will help you sell more and better without delay:

1. Use images, lots of images
Product images make all the difference in heightening desire and giving customers confidence that the line dataproduct is of quality.

Your store probably already has product photos, but that alone isn't enough. First, show enough photos so that the person can see the entire product.

Options like zoom, 360-degree view or multi-angle photos are great, as are large, well-lit, high-quality photos.

2. Bet on short videos
In addition to photos, videos can be all that even the most wary customer needs to see the item as it really is and decide to make the purchase.

It is not necessary to make long videos, with comments or background music.

Simplicity is key. Even short productions of a few seconds are sufficient, if they show the element with quality.