Things to keep in mind when choosing a name:

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The brand you choose will be your identity, forming the first step when starting a business. This should be before you begin with the creation of the company in legal terms, because at this point you will decide the name it should have, you will define it, etc. As time goes by you will be able to detail everything much more, but you must know what your brand will be in order to guide your business strategy in a clear and defined way.


Choose a name that describes the problem you are going to address.

Be sure to find out the success and failure associated with that name and ask your uruguay consumer email list potential customers what they think about it.

It's the perfect time to secure a web domain, so that your name is finally yours and no one else's on the entire Internet.

4. Register the company and secure intellectual property
If you have already understood the previous steps – the idea and how it can work – the next step is to patent it and make sure that no one else can develop it in the same way (although be aware that imitators will always appear). Intellectual property focuses on an individual or company owning the rights to a particular product or company.