How can I get emails received with the main tag?

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The important thing is to take measures to ensure that emails sent by your company are not treated as spam.

If an email is determined to be spam, it will not be sorted into the tabs mentioned above, significantly reducing the chances that the user will see it.

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In addition, to increase the open rate of hospital contact list your email newsletter, you need to pay attention to the delivery time.

Please also take a look at the following article for a detailed explanation of the appropriate delivery time for email newsletters.


The delivery time of email newsletters is important! To increase the open rate
Did you know that there is an optimal delivery time for email newsletters that can increase the open rate? To increase the open rate, it is important to predict the time when users are likely to be looking at emails and deliver the newsletter accordingly. In this article, we will introduce the optimal delivery time for email newsletters for each user.
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If you are going to send emails, many people would like to send emails that will arrive in the main tab where they are easily seen.

However, we cannot say for sure that sorting emails into the main tabs is a good idea for the following two reasons.



Countermeasures from the sender side are difficult
In the first place, the criteria by which emails sent to Gmail are sorted into each tab are not made public.

Therefore, there may be cases where emails that do not fit the characteristics of each tab mentioned above are mixed in.

In the past, various companies have tried to separate emails into main tabs by using measures such as "not inserting images," "changing the email format to text instead of HTML," and "limiting the number of links to one," but to this day no effective measures have been found.

Furthermore, such measures would reduce the decorativeness of the email newsletter, making it less memorable to users and potentially reducing its promotional effectiveness.



Users can move emails sorted into the Promotions tab to the Main tab by dragging and dropping or right-clicking on a PC, or by clicking the three dots in the top right-hand corner of the screen on a smartphone.

Also, if you hide the Promotions tab in your receiving settings, emails will be automatically sorted into the Main tab.

In other words, the only way to ensure that emails from your company are sorted into the main tab is to have users move it themselves or take the time to change the settings.



Given the above, it would be wise to assume that your content will be placed in the Promotion tab and take measures to create content that will catch users' attention.