Therefore, being on Facebook, understanding how it works and the resources it offers, is a fundamental step for those who want to expand their business, become known and sell. Below, we show you how to take phone number lookup philippinesthe first steps as a company on this social network, as well as offering advice on how to develop the best marketing strategies on Facebook to get the most out of this network.
Step 1: Create a Fanpage
Facebook is basically divided into two worlds - the world of people and the world of companies. That is, it offers two profile options to choose from: personal profile or Fanpage . The personal profile allows you to interact with your friends, post (images, texts, videos), etc. The fanpage, on the other hand, is your business page, it is your company's presence within Facebook.
So, the first step for your company on this social network is to create a fan page. Creating a fan page is very simple, just follow these steps:
1) Access facebook.com/pages/create;
2) Click to choose a Page category;
3) Select the most specific category from the drop-down menu and fill in the necessary information;
4) Click Start and follow the on-screen instructions.
When creating your fan page you will have to make two choices: (1) choose the cover image and (2) choose a profile image. Our recommendation is that the profile image has a size of 180x180 pixels and that the cover image has a size of 820 x 312 pixels.
We also recommend that you use a photo of yourself as your profile picture and that you use the cover image to project your brand attributes. See the following example: